Web design for startups & SaaS
A launch-ready site that earns trust and captures sign-ups
For SaaS operators and teams: a fast, modern site that makes you look as serious as you are, and turns visitors into sign-ups and demos.
We build fast, modern websites for startups and SaaS teams on Next.js (the stack your engineers will respect) designed to earn trust and convert visitors into sign-ups or demos. A UK team ships it quickly, with fixed itemised pricing, and you own every line of code.
Built for teams ready to turn attention into sign-ups
- Give the product a landing page that matches its quality.
- Look as credible to an investor checking you out as to your first paying customer.
- Hit a launch, demo day or announcement with the site live and measured.
- Keep the product team shipping product while the marketing site moves forward.
- Use a fast stack your engineers can extend.
- Send sign-ups and demo requests straight into your CRM and analytics.
Then this page is for you. Here’s how we’d fix it.
Two audiences, one page
A startup site is read by two people at once: the customer deciding whether to try you, and the investor deciding whether you're worth a meeting. Both check the same things in seconds: what the product does, who it's for, and evidence it's alive and moving. We design the first screen to answer all three.
A sign-up funnel with one job
We build the whole site around the one action that matters to you right now: a trial, a demo or a waitlist. Pricing sits on the page for self-serve products, the form asks for the minimum, and every page ends in the same next step, so a visitor who's ready can convert from wherever they landed.
Built on a stack you'll respect
Your marketing site is written by hand on Next.js and React: fast, modern and clean, with a codebase your engineers can extend. You own every line, and it has room to grow with the product.
Shipped fast, in the open
You talk directly to the people building the site, and the build runs in the open on our live tracker, so the current stage and the next action are always visible. Tell us your launch date and the plan is built backwards from it.
Ready for the next pivot
Positioning changes after ten customer calls; that's the job working. Copy, pages and pricing live where they're quick to change, so a repositioning is a rewrite, and a new landing page is assembled from sections you already own.
Wired to your funnel from day one
Sign-ups and demo requests pass into your CRM with the available first-touch source context. After consent, GA4 events can mark agreed steps such as pricing viewed, sign-up started and trial created, so the report can compare recorded actions by page and channel.
What a startup site has to do
The bar is different for a startup: the site is often the only public evidence the company exists. Before taste enters it, yours has six jobs.
Pass the five-second read
What it does, who it's for and what it costs, answered in the first screen. A visitor who has to scroll to work out the category is gone.
Show the product
Screenshots, a short demo or the product itself, early on the page. Buyers and investors both want to see the thing before they read the adjectives.
Capture the sign-up anywhere
The trial, demo or waitlist call to action repeats at every scroll depth, the form asks for the minimum, and each submitted sign-up can reach your CRM with the available first-touch source context.
Publish pricing if you're self-serve
Tiers on the page shorten the path to a trial and filter for fit, and both of your audiences go looking for the pricing page early.
Answer the questions buyers search
A content structure built for the comparisons and questions your buyers type, so the site earns traffic beyond the launch spike.
Survive the rebrand
Componentised sections, design tokens and content kept apart from code, so the v2 positioning lands as an edit and the codebase carries on.
Related guides
Weighing it up before you enquire? These guides go deeper on cost and choices.
- How much does a website cost? (UK 2026)UK website costs in 2026: published Turing price floors, a current platform example, year-one calculations and a quote-comparison worksheet.
- DIY builder, freelancer or agency?A practical comparison of DIY website builders, freelancers and agencies, including scope, ownership, continuity and the questions to ask before choosing.
- Why isn't my website getting leads?Turn more website traffic into enquiries: seven practical checks covering speed, clarity, forms, targeting, trust and measurement.
What a startup build costs
The published tiers apply as they stand. Here's how they map to where a startup usually is.
Launchpad
from £2,000
Pre-launch: a fast three-page site that explains the product, captures the waitlist straight to your inbox, and sets up analytics and Search Console properly.
Growth
from £5,000
Launched and selling: the full marketing site wired to your CRM, with Google Ads set up and a monthly report covering campaign activity, recorded trial or sign-up actions and available source context.
Full Stack
from £8,000
Post-raise pace: one team runs the site, the ads and the reporting while your engineers stay on the product.
Every quote is fixed and itemised before we start, and the price you see is the total you pay. You own the code, the content and every account from day one. Compare the full web design pricing.
Questions, answered
What does a startup website cost?+
Launchpad starts at £2,000 for a fast three-page site with sign-up capture and analytics set up properly. Most startup marketing sites sit in Growth, from £5,000, which adds the CRM wiring and Google Ads measurement. Every quote is fixed and itemised: the number we agree is the number you pay.
How fast can you ship?+
A typical marketing site takes a matter of weeks, and you'll see exactly where we are the whole way through on the live open-door tracker. Tell us your launch date and we'll give you a realistic plan.
Can you build a landing page first and the full site later?+
Yes, that's the Launchpad tier: three pages that make one action obvious, built on the same codebase the full site grows into. Growing it later is an extension, and your analytics history carries over.
We might reposition after launch. Will the site keep up?+
That's planned for. Sections are componentised and content sits apart from the code, so a new message is a rewrite and a new landing page is assembled from parts you already own. Your engineers can make either change without waiting on us.
Can you match our brand or work with our designer?+
Yes, we can build to an existing brand and collaborate with your designer, or help shape the marketing story from scratch. Either way you own the result outright.
Do we own the code?+
Completely: every line is in your name. It's built on Next.js and React, so your own engineers can pick it up and run with it whenever you like.
Do you build the product app as well as the marketing site?+
This service covers the marketing site (the thing that earns trust and captures sign-ups) wired to your CRM and analytics. We scope a product app separately and can talk that through with you.
Let's get you found.
Tell us about your business. The person who'd do the work replies personally, and your fixed, itemised quote follows once it's scoped.