Project: STEM education
A service-led website for STEM education
See how Smart STEM Solutions presents six service areas, educator training and age-specific programmes for schools and partners.
- Client
- Smart STEM Solutions
- Sector
- STEM education
- Services
- Website design · Website development · Service architecture
The website's job: make a broad education offer easy to explore
Smart STEM Solutions provides consultancy, curriculum support, educator training and hands-on STEM programmes. A school looking for staff development has a different question from an organiser choosing an activity for a group of children. The website needs to give both visitors a useful starting point.
Our work covered website design, development and service architecture. The project brings the offer into a service-led structure, with programme information and practical answers leading towards an enquiry.
From service selection to useful information
The homepage introduces six areas: consultancy, curriculum development, professional development, educational audits, resource creation and outreach. Their links lead into a shared services overview, where visitors can explore the wider support available.
Programme information adds a second way to choose. Moon, Mercury and Mars provide age cues for learners aged 8–9, 10–11 and 12–14 respectively. Saturn identifies a programme for learners with special educational needs. The events page also presents programme information for visitors exploring an event.
| A visitor's question | How the website helps |
|---|---|
| Which type of support fits our organisation? | Six service introductions lead to the shared services overview. |
| Which programme fits our learners? | Named programmes distinguish age groups and audience needs. |
| Can we host a session or bring a school group? | Programme FAQs cover hosting, accessibility and school groups. |
| How do we discuss a booking? | The main navigation opens a contact page with name, phone, email and message fields. |
Answer the practical questions before contact
The services page combines programme descriptions with FAQs about costs, accessibility, hosting, school groups and safeguarding. This gives an organiser information to bring into a conversation, rather than asking them to enquire without context.
The main navigation links to the contact page. Visitors can identify a service or programme, read the relevant information and prepare a message about their requirements.
Planning a similar service website?
A consultancy, training provider or other service business may need several routes into one offer. The useful design question is what each visitor needs to know before making contact.
Read about our website design and build service, or discuss a service website. Tell us who the site serves, which services it needs to explain and what you want visitors to do next.
Visit Smart STEM Solutions to see the website behind this case study.